
We help selected premium independent watch and sunglasses enter and grow in the UK, Turkey, and the UAE through brand representation, dealer network development, market-entry support, and selective distribution .

At Oral & Co , we specialise in the sale of successful, innovative, global men’s and women watches and sunglasses.
We carefully source the brands we work with from around the world, always with an eye to the unique point of differences that will appeal to our retail clients and enable each brand to compete successfully on the High Street.
A key area of focus when selecting the brands we work with is margin, and we try to achieve an above average mark up where possible, whilst maintaining competitive prices at retail

For brands wishing to enter the Turkish, UAE, and British markets, we can provide a wealth of franchise and retail expertise, and working with our high-quality professional service provider list, we are best positioned to project manage and advise brands on all aspects of the markets from finding the right retail locations, through managing the launch, to store openings, on-going brand support and beyond.

Our approach is to work closely with our partners to identify the core target consumer and the most appropriate distribution channels. We then create bespoke, comprehensive, multi-faceted marketing plans (usually on a seasonal basis), to target each of those channels in the most effective, cost-efficient way

We represent and distribute distinctive micro brand watches with strong design identity, collector appeal, and commercial potential. Our focus is on premium independent brands that can grow successfully in the UK, Turkey, and the UAE.

We help selected independent sunglasses brands enter new markets through representation, dealer development, and selective distribution. We focus on collections with strong visual identity, premium positioning, and clear retail potential.

We selectively represent fine jewellry brands that complement our core categories and add lifestyle value. Our focus is on well-designed, premium products with strong brand identity and market relevance.
Kompas is an independent watch brand supported by Oral & Co from launch. We assisted the founders with early-stage brand set-up (including trademark registration support) and continue to support operations and commercial execution.
In 1917, the RAF introduced the Sector Clock. Its colour coded five minute intervals let teams track enemy aircraft with speed and precision. Observers logged each sighting by colour red, yellow, or blue turning scattered reports into precise time stamps, enabling fighter controllers to assess positions at a glance and scramble RAF aircraft within minutes.
Inspired by the Sector Clock, the Kompas collection — built for strong design, daily wear, and collector appeal, is created.

Kompas is an independent watch brand owned by its founders. Oral & Co supported the team at launch (including trademark registration support) and continues to assist with operations and commercial execution.
Choose your direction: West, North, East, South — £535.00.
Kompas draws inspiration from the RAF Sector Clock (1917) and translates that logic into modern legibility and purpose-led design.
Key spec highlights:
London, United Kingdom
Email: eoral@oralandco.co.uk
© Oral & Co. Fine Goods Ltd
Oral & Co provides commercial support, brand strategy, and operational execution. We do not provide regulated financial advice.